by Gianluca Bellazzi

Goose is an animal that like others can be raised fat or lean with completely different bodies. On the one hand we have a fat goose with a fat sick liver while on the other we have a lean goose with a healthy liver.

On the one hand we have a bigger liver which weighs at least 600 g, fat, quite white and little digestible. While on the other side we have a healthy liver of only 80 g, with a nice purple colour, lean, fresh and very digestible.

As we are used to saying, we have foie gras from one side and only foie on the other.

Many people understandably love goose liver, but nowaday they do not want a fatty liver coming from force feeding animals because they will feel guilty. They want a healthy liver coming from geese with natural feeding and without gavage.

This slice of the market becomes bigger and not negligible for those like you who sell gourmet products.

But if it takes about 12 geese to make 1 kg of healthy goose liver the amount available is definitely not enought and it is impossible to satisfy all the requests.

by Gianluca Bellazzi

When some years ago I started producing goose salami I thought, as naive, that all goose salami were the same. But I couldn't understand why the prices were so different.

Then on the way I realized that there is "pure goose salami" and the others. A range of salami in which pork meat and pork fat are the main ingredients while goose meat is in a small quantity.

So on the one hand we have exclusive goose products for those who don't accept compromises while on the other hand a pork salami with goose.

The choice between real goose products and the others might seem trivial. But if you have a gourmet customers who wants the best of goose products you have no doubt.

However having a pure goose salami is not enough because you also need to be guaranteed. Of course the producer guarantee is not enough because he could be self-referential.

So the original goose salami must also be recognised by independent and important newspaper like GamberoRosso.

Do you have customers that appreciate take away food for many different reasons? Clients who also want vacuum pre sliced produce for different reasons? Does this single slice become more and more important in your business?

More people are asking for vacuum sliced products. This, whether you like it or not, is a fact. And since you are here to sell and to satisfy the needs of your clients you can't discard their needs.

It would be a pity to lose clients that would like to buy from you not only the fresh product, but also the pre sliced.

The reasons for today's consumers preferring pre sliced vacuum are different.
Let’s see them together:

• Some prefer pre sliced products because they are curious to taste something different, but they're embarrassed to ask you for just 50-70 g. It's understandable given the small amount, but if they don't get the chance to taste it they will never buy it.
• Others prefer it because they are in a hurry and have no intention of waiting for hand slicing. It can happen because not every day is the same.
• Others still shop once a week, especially during this time, and need vacuum to have a fresh product to last a few days when they decide to open it.
• Then there are those who look at the practicality of the packaging.
• And finally, there are those who want to read the label information and be able to compliment you the next time.

Not having gourmet pre sliced products today means losing an important part of your business.

Today, not only must the product be excellent, but it also must be attractive and anticipate the customer’s experience at the tasting. This is because you eat “first with your eyes and then with your mouth”.

To help you satisfy these needs, we created our line of sliced pure goose salami as in the olden days.

An exclusive line for a delicatessen shops. A line that meets all the requests highlighted earlier because:

• The amount of 45 to 70 g is not too challenging and invites you to taste;
• the package is very comfortable, not too bulky and without sharp edges that can break the bag;
• it has a shelf life of about 65 days;
• it has an elegant black background packaging consistent with your target;
• the product and the whole slice are clearly visible;
• it offers you a wide range of pure goose products that no other company provides;
• you can create an exclusive corner of pure goose products as in the old tradition and improve your appeal;
• it has a modern and captivating English label with all the important information to meet your customer s' requests.

Would you like to watch the video of pre slice goose collection?

Finally, to help you better serve your customers, we have prepared an unmissable offer for you.
What are you waiting for? Just send us an email at info@ocasforzesca.eu and we'll call you right back.

1 out of every 3 people choose a correct lifestyle keeping an eye on what they put on the table.

People are oriented towards healthier lifestyles with particular attention to food. These changes in orientation happen very quickly thanks to the fact that information spreads at lightning speed.

Feeling good at the table and away from the table is becoming more important because we realize how much food affects our health status. And you know very well that you can not neglect these needs anymore.

You might generally think that a lean product is enough to meet these new demands. Surely you already have these products. So you might think you can satisfy these new consumption needs that have become increasingly important.

But people are also in love with food and perceive it as a source of satisfaction, pleasure and happiness. So satisfaction at the table, even if you want to stay fit, must be guaranteed anyway. The non-satisfaction of at least 1/3 of the people is a big mistake.

​Then you need fresh, light and digestible meat products. Tasty and round at the same time, both cooked and cured to offer different gastronomic alternatives. Products that have their own palatability related to the type of meat.

Our goose salami prepared as in the olden days, is the only product that guarantees all this, because it is made with only lean goose meat that is naturally sweet, tasty and soft. It has low saturated fat and is rich in oleic acid.

So Easter might be the right occasion for you, a holiday in which you often offer alternative meat to classic pork. This is a real good occasion to offer goose salami Made in Italy.

It is difficult to make decisions at this time and there is a risk of not being able to look forward to things picking-up in April.... And this is why Oca Sforzesca thought of you and sharing this difficult time.

We decided to help you with the right feeling, by giving you the chance to have an offer. Do not miss the opportunity to meet the new needs while remaining gourmet.

I also remind you that shelf life is 90 days for cooked and 120 days for the cured goose products. All vacuum packed.

Do you need tradition with that touch of originality that characterizes you? With our goose cotechino you can offer new goose combinations that enhance the elegance of your cooking and the exclusivity of pure goose product. 
In this late winter period offering either a hot cotechino as an appetizer or as a main course is always very nice. But you are looking for new food combinations that enhance your gourmet style orienting it towards originality and wellness. And at the same time highlighting the lightness of goose cotechino.

Together with our customers and our gastronomist Marco we have therefore thought, how to match and enhance a unique product like the goose cotechino. Research is focused on the ingredients that can emphasize the scent and lightness of this wonderful goose product 100% Made in Italy.
 
After a few considerations and culinary tests, we came up with an unprecedented recipe truly worthy of a great chef. The recipe was created by a client of ours from the restaurant Erbaluce in Pavia, Antonia. It presents a Hummus of black lentils, goose cotechino and fruit mustard.

​Reintroducing tradition is definitely a very dear theme both to your greedy customers of tradition at the table, and to you when you need to create a dedicated menu and differentiate from competition.
 
A menu designed to offer the best of this period, but always with an eye to new lifestyles and new food behaviors especially if you have to work at the office and want to feel good far from the table too.
 
Cotechino is served normally after an important starter and although very tasty, you might not want to risk weighing too much on your menu which you have worked so hard to perfect.
 
And if your menu is made of fish, the situation worsens slightly because the lightness of your courses do not reconcile with the classic cotechino.
 
However, you may miss golden opportunities to increase your business, if you don’t allow for tradition in this frosty season.
 
So how to reconcile the tradition of cotechino with the lightness of a modern and captivating menu?

September is a strange month ...
We risk waking up in the morning with the desire for hot chocolate, then arriving at lunchtime wishing for a thirst-quenching granita and in the evening dreaming of hot cotechino with mashed potatoes.

For those of us involved in this field of work, and looking for an answer to the distressing request for mid-season gourmet dishes, there is always a solution. Over the years we have been able to “de-season” hundreds of products, from cured meats, to panettone, to cheese and so on ... why not do it also with goose products?

The Autumn is certainly the main period of this delicacy, but if we use lean goose meat it is possible to make appetizing and light dishes with what the season offers at this time. From the fields covered with morning dew the first lentils begin to arrive and with them the first summer-autumn vegetables that go well with this idea of midseason.


On the other hand our GOLIARDO, the pure goose salami as in the olden days 100% Made in Italy, is a product that connects the lightness of lean goose meat with the desire for a hot dish autumn style that is so popular in this period.